Award-winning musicians, keynote speakers, and now the owners of newly launched Legacy Custom Songs, Sal and Chris shared with us the powerful story of how they overcame addiction; what it takes to successfully turn music into a career; and what it’s like to work with your brother. We covered the following questions/topics on our show. Enjoy!

In your book, Amplify Your Success, you talk about how people want to change – they want to quit smoking, they want to be a better parent, they want to improve their business – but they struggle with how to do it. We’re going to talk about the system you have personally used to affect change, but I’d like to start with the story of how you developed it. Both of you overcame crystal meth addiction as teenagers. Can you share with us a bit about your story?

Whether someone is trying to achieve change in their personal lives or in their business, creating new habits is a challenge for most of us. You describe your STARS system as: Start with the why; Tribe matters; Align your actions; Right mindset; and Start now. Why are those five components so essential to making and sustaining a real change?

I’ve worked with many family-owned businesses over the years, and I’m always looking for insights to share with my clients about how to peacefully occupy the same professional sandbox with their family. As brothers, how do you collaborate and handle conflict?

It’s no small accomplishment to make a living as an artist. For listeners who may be artists, or who may be trying to share something intangible and highly subjective, what advice can you share with them? What do you wish you had known when you first started out as musicians?

You’ve expanded your musical services. Your newest addition is called Legacy Custom Songs. You compose custom songs for businesses to use in their marketing, and also for family members who are looking for a special way to commemorate a loved one. Given that everyone has their own musical tastes, I imagine that such a service comes with unusually high expectations. What is that like? How do you create “consumable art?”

The two of you have performed publicly since you were teenagers, which includes both playing to and speaking to an audience. Statistically more people are afraid of public speaking than death. Was there anything that you had to overcome in order to get on stage? Is there anything about performing that you still find difficult?

You’ve come up with a term called LoBrofy, which you describe as a verb meaning “To alter by combining or extracting so that the end result leads to waves of pleasure in the fluid of your cochlea.” Of all the instruments, what is it about playing trombone that makes your cochlea so happy?

To connect with the LoBros, check out their Facebook pages at and

You can also email them at

During our interview, they also recommended Atomic Habits by James Clear.

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Small Business, Big Voices: Episode 6